Take Control of Your Online Privacy: How to Stop Google From Tracking Your Activity

Thursday, 10 July 2025 11:00

Learn how to stop Google from tracking your online activity and reclaim your privacy. Discover how to disable Google's tracking features, understand the types of data Google collects, and delete your browsing history on popular browsers.

illustration Google tracking © copyright Jakub Zerdzicki - Pexels

In today's digital age, many individuals are increasingly concerned about their online privacy, particularly regarding data collection practices by tech giants like Google. Despite disabling Location History, Google continues to track user activity while they utilize its services, often resulting in targeted ads based on recent conversations. While Google asserts that this tracking aims to deliver personalized ads, many users perceive it as an invasion of their privacy.

Stop Google From Tracking Your Activity

If you're among those seeking more control over your online data, Google offers options to limit its tracking. To disable this feature, you can access your Google Account settings, navigate to "Privacy & Personalization", and select "Manage your data & personalization."

Within the "Activity Controls" section, locate "Web & App Activity" and toggle it off. A notification will appear explaining the consequences of deactivating this setting, including reduced ad relevance and search recommendations. Choose "Pause" to confirm your decision. By taking this step, Google will cease tracking your online activity, leading to less tailored ads and potentially less helpful search results.

It's important to note that disabling tracking does not erase previously collected data. Google will only stop collecting new information going forward. If you wish to remove existing data, you'll need to take additional steps to manually delete it.

Understanding Google's Data Collection

Google gathers various personal data from users through its diverse range of products and services, encompassing Gmail, Google Search, and Android devices. The type of data collected includes, but is not limited to, name, gender, date of birth, personal phone number, Google search history, websites visited, personal preferences, workplace, home address, and YouTube watch history.

To understand the specific data Google has collected about you, you can access your Google Account settings. Under "Ads Settings", you can view ad topics Google has identified based on your preferences, including information like your gender, age, and blocked ads. You can also check your "Locations History Page" to see all the places you've been, as this data is stored within the Google Maps platform. Lastly, you can view your YouTube activity through the "Search" and "Watch YouTube" features within the platform.

Deleting Your Browsing History

In addition to limiting Google's tracking, you can further protect your privacy by regularly deleting your browsing history on your devices. This eliminates your digital footprint and removes the data associated with your online activity.

Deleting Browsing History on Popular Browsers

The process of deleting your browsing history varies slightly depending on the browser you use. However, the general steps involve accessing your browser settings, navigating to the privacy section, and selecting the option to clear browsing data. You can choose the specific time period you want to delete data from, and then confirm your action.

  • Google Chrome: Access the menu by clicking the three dots in the top right corner. Choose "Settings" and open the "Privacy & Security" menu in the sidebar. Select "Clear browsing data" and choose the time period. Click "Clear data" to confirm.
  • Mozilla Firefox: Click the three horizontal lines to access the menu. Select "Settings" > "Privacy & Security" and scroll down to "Cookies & Site Data." You can either clear all data or manage it to control what gets deleted. To automatically delete data upon closing the browser, check the box "Clear browsing data when Firefox closes."
  • Safari: Open the Safari menu and click "Clear History." Choose the time range you want to delete data from and click "Clear History."
  • Microsoft Edge: Press the three dots to access the menu. Choose "Settings" from the menu. Under "Privacy", find "Clear browsing data" and click "Choose what to clear." Select from the available list, including browsing history and cache data. Finally, click "Clear Now."
  • Opera: Click the "Settings" icon next to the address bar. Scroll down and find "Privacy & Security" next to "Browsing Data." Click "Clear." Choose the types of data you want to delete and specify the time range. Click "Clear Data" to confirm.

By implementing these steps, you can actively safeguard your privacy and regain control over your online data. Remember, staying informed about data collection practices and taking proactive measures can help ensure a more secure and private digital experience.

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